Adobe Photoshop is an incredible tool. It lets business owners edit the images they need to create professional-looking brochures, pamphlets, and marketing materials. The problem is that Photoshop is far from inexpensive. A simple online scan will show that newer versions of this image-editing program can run higher then $600. For small business owners on a budget, this program just is not feasible. This doesn’t mean, though, that these small business owners don’t have photo-editing options. In fact, businesses can pick from quite a few alternatives which are not only cheaper but are actually free.
Needless to say, these programs are not as robust as Photoshop. But they have enough photo-editing features for small business owners to easily create professional looking material. Below is a list of the top free photo-manipulation programs currently available.
GIMP is very easy to use and contains most of the features from Photoshop that a business owner would need to create marketing material. The best thing about GIMP is that it’s absolutely free!
Do you remember MSPaint? It came standard with the Windows operating system. Paint.NET is its successor and is a very powerful and free photo editor. It comes with its own special effects and an unlimited undo; this is perfect for people who want to play around with the effects. The one negative of this program is it only works with Windows.
Picnik has become a popular free photo editor for many reasons. First, it works on the Mac, Windows, and Linux operating systems. Secondly, users don’t have to download any files to their computers to use the program. The program is also known for its speed. It’s simple and easy to learn the fundamentals of cropping, resizing, and rotating photos. It is not difficult, too, to add effects and turn blurry, dark images into clear, light ones.
Business owners needn’t let Photoshop’s high price keep them from inserting professionally edited photos into their marketing materials. With just a bit of online hunting, even the most frugal of business owners will discover a wonderful alternative.